Chief has a rich past of food photography; something which stood us in good stead when shooting all of The Co-operative's tactical food adverts in 2012. Composition, lighting and, most important of all, the 'tastiness factor' - they're all things we know well.


 

CRABBIES

TRY IT, YOU MIGHT LIKE IT

DIRECTOR MARC INGHAM

Marc Ingham can find the drama, and the innate beauty in basically anything. And he's proved that again with this spot for Crabbies. Capturing the movement, and poetry in pouring a glass of ginger beer like no other; if this can't convince the masses to give alcoholic ginger beer a try I'm not sure what will.

THE CO-OPERATIVE FOOD

FOOD MONTAGE

DIRECTOR MARC INGHAM

A sumptuous montage of Marc Ingham's fantastic food work for client The Co-operative. Keep something close by to nibble on, as every shot is sure to make your tummy rumble.

 

LAKELAND

A SLICE OF LIFE

DIRECTOR MARC INGHAM

Marc presents this perfectly captured moment between a mother and daughter. Lakeland wanted something that showed both the quality of their products, and the memories they can inspire.

 

CRABBIES

TRY IT YOU, MIGHT LIKE IT

DIRECTOR MARC INGHAM

Marc Ingham can find the drama, and the innate beauty in basically anything. And he's proved that again with this spot for Crabbies. Capturing the movement, and poetry in pouring a glass of ginger beer like no other; if this can't convince the masses to give alcoholic ginger beer a try I'm not sure what will.

CROSSE & BLACKWELL

BEST OF BRITISH

DIRECTOR MARC INGHAM

Marc Ingham does what he does best, finding the beauty in the cracks of a farmers hands, the water gathered on a head of broccoli. Crosse & Blackwell wanted to show the best of Britain, and what we at Chief brought to the screen is Britain at its most beautiful.

FINDUS

GOOD TO COME HOME

DIRECTOR ANDERS HALLBERG

Anders Hallberg captures the warmth that home-cooked food brings to weary souls in this lovingly shot ad for Findus.

THE ENGLISH PROVENDER CO.

DAYBREAK SPONSORSHIP

DIRECTOR MARC INGHAM

This festive series of idents by Marc show how great the classic festive combinations could be with The English Provender Co.'s wonderful range of chutneys, jams and sauces.

TANQUERAY

TONIGHT WE...

DIRECTOR ANDERS HALLBERG

Say hello to the world's coolest barman. Slick, handsome and definitely someone you wouldn't trust talking to your missus when you nip to the gents.

ALDI

SOMETHING SPECIAL

This new spot for Aldi is sure to put a smile on your face. Chief worked with London based company P for Production in crafting the new campaign to highlight the 'Specially Selected' range. Sticking with their now classic "I like..." format, one thing is certain - there's a lot to like about this commercial.

THE CO-OPPERATIVE

BIG DEALS TACTICAL

DIRECTOR MARC INGHAM

Another example of our tactical work for The Co-operative Food, highlighting the convenience and quality the retailer can offer in a simple, humorous way.